To know how much each company should invest in Google Ads, some factors must be taken into consideration. The main influencers are: region that will be advertised, product segment, size of competition, keywords that will be used and customer objective.
We recommend an analysis by a specialist to suggest an amount that should be invested by your company.

CTR is the result of clicks divided by fall, giving us an idea of ​​the percentage of people who saw the ad and ended up clicking on it.

A great CTR increases the quality score of the campaign, and the higher this quality, Google will understand that you are also concerned about end customer satisfaction, and it is useful for your ads to apply more times and in better positions for a lower price. of the auction, this way, we will be able to increase visits to your website without having to increase investment.

with the tag installed correctly, the account manager will be able to measure which keywords, ads, cities, times and more that obtained the most offers (sales or contacts) through Google Adwords campaigns, thus being able to optimize in a way more effective to further increase campaign performance

Google AdWords is a very complete tool when it comes to the number of strategies that can be used to achieve client goals. With our Google training and experience with the tool, the maturation time for a campaign takes around 3 to 4 months, so that the results become overwhelming. This does not prevent good results during the maturation period.